Archived RFPs & RFIs

 The purpose of this RFP is to identify the appropriate integrated travel marketing and public relations firm (Representation Firm) to represent Brand USA’s interests in Australia & New Zealand. The selected Representation Firm will be considered Brand USA’s in-market expert, with the purpose of helping to build and maintain top-ofmind awareness of the USA as a premier travel destination in order to increase international visitation, spend, and market share for the United States. As an extension of the Brand USA team in market, the Representation Firm will ensure all in-market activity represents Brand USA in ways that support the organization’s strategies and mission, while protecting and preserving our integrity and brand.

***UPDATE: Please refer to the current RFP for revised dates. ***UPDATE: Since the release of this RFP, Brand USA has opted to consider more than one agency to fulfill Global Consumer Strategy needs.

***UPDATE: Brand USA has terminated this RFP. Please refer to the new RFP posted for Regional Director, Mexico position. The purpose of this RFP is to identify the appropriate integrated travel marketing and public relations firm (Representation Firm) to represent Brand USA’s interests in Mexico. The selected Representation Firm will be considered Brand USA’s in-market expert, with the purpose of helping to build and maintain top-of-mind awareness of the USA as a premier travel destination in order to increase international visitation, spend, and market share for the United States.  As an extension of the Brand USA team in market, the Representation Firm will ensure all in-market activity represents Brand USA in ways that support the organization’s strategies and mission, while protecting and preserving our integrity and brand.

***UPDATE: Brand USA has terminated this RFP.  The purpose of this RFP is to identify the appropriate integrated travel marketing and public relations firm (Representation Firm) to represent Brand USA’s interests in Germany.  The selected Representation Firm will be considered Brand USA’s in-market expert, with the purpose of helping to build and maintain top-of-mind awareness of the USA as a premier travel destination in order to increase international visitation, spend, and market share for the United States.  As an extension of the Brand USA team in market, the Representation Firm will ensure all in-market activity represents Brand USA in ways that support the organization’s strategies and mission, while protecting and preserving our integrity and brand.

Brand USA is interested in contracting Content Creators to produce articles, images, video, graphics and art that will inspire visitation to the United States.

The purpose of this RFP is to identify the appropriate integrated travel marketing and public relations firm (Representation Firm) to represent Brand USA’s interests in the UK & Ireland. The selected Representation Firm will be considered Brand USA’s in-market expert, with the purpose of helping to build and maintain top-of-mind awareness of the USA as a premier travel destination in order to increase international visitation, spend, and market share for the United States. As an extension of the Brand USA team in market, the Representation Firm will ensure all in-market activity represents Brand USA in ways that support the organization’s strategies and mission, while protecting and preserving our integrity and brand.

The purpose of this RFP is to identify the appropriate integrated travel marketing and public relations firm (Representation Firm) to represent Brand USA’s interests in Brazil. The selected Representation Firm will be considered Brand USA’s in-market expert, with the purpose of helping to build and maintain top-of-mind awareness of the USA as a premier travel destination in order to increase international visitation, spend, and market share for the United States. As an extension of the Brand USA team in market, the Representation Firm will ensure all in-market activity represents Brand USA in ways that support the organization’s strategies and mission, while protecting and preserving our integrity and brand.

The purpose of this RFP is to identify the appropriate integrated travel marketing and public relations firm (Representation Firm) to represent Brand USA’s interests in India. The selected Representation Firm will be considered Brand USA’s in-market expert, with the purpose of helping to build and maintain top-of-mind awareness of the USA as a premier travel destination in order to increase international visitation, spend, and market share for the United States. As an extension of the Brand USA team in market, the Representation Firm will ensure all in-market activity represents Brand USA in ways that support the organization’s strategies and mission, while protecting and preserving our integrity and brand.

The purpose of this RFP is to identify a vendor capable of providing the best cloud-based management system to support all Brand USA events. The goal of this RFP is to streamline our event management process, by moving to an online process. The Event Management system will support activities such as online event registration, housing and travel management, on-site support, and event planning. The system must be cloud-based and integrate with other software, such as Salesforce.

Brand USA is interested in contracting international Social Media Influencers through agencies with specific expertise and relationships in this field. These Influencers will utilize their content creation skills and their own platforms to inspire visitation to the United States.